Pay Per Click Publishing is one of the most popular ways to make money online. You place simple code snippets on your web site pages. When visitors go your site, they will see ads from advertisers where you have placed the code snippets. When your web site visitors click on those ads, you will make money from each click depending on what the advertiser has bid to pay for the click. Ads that are picked to be displayed on your web site will be based on the content contained within each particular web page on your site.